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June 30, 2023 • By Gregg Greenberg

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Richard Austin quoted in this InvestmentNews article

A new study ranks the Sunshine State as the second-most popular state for Americans thinking about relocating. But it also tops the list of states residents are seeking to leave.

 

Try as you might, you can’t spell “financial advisor” without F-L-O-R-I-D-A.

A new study ranks Florida as the second-most popular state among Americans thinking about relocating based on internet search volume. With 18,530 Google queries, Florida trailed only Texas’ 21,021 searches, reflecting its popularity as a desirable relocation destination, according to a study by SelfStorage.com, an online platform for individuals and businesses looking for self-storage solutions.

And considering Florida’s sunny weather, gorgeous beaches, and retirement-friendly communities — and even friendlier tax policies — it’s no wonder the Sunshine State ranks so high on the list of destinations where Americans want to relocate.

All that said, Florida also pops up on the survey as the state that has the most residents who want to leave. The study shows Florida in the lead when it comes to residents searching about fleeing the state, with a search volume of 152 per 100,000 population. Next in line was Utah with a search volume of 144, suggesting a significant interest in relocation among Utah residents.

Talk about love it or leave it.

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